Home case studies Taiyo Force- Pet Feed Sales & Marketing
Taiyo Force- Pet Feed Sales & Marketing
CRM / ERP / SFA

Taiyo Force- Pet Feed Sales & Marketing

Taiyo Force is a comprehensive field sales management application developed for Taiyo Feed Mill to help its field sales team plan activities, manage customer visits, track field operations, and monitor sales performance through a centralised digital platform.

Client Taiyo Feed Mill
Industry Pet Feed manufaturing
Engagement Field force & Order Management
Laravel MySql Flutter AWS

The Challenge

Managing a distributed field sales team requires accurate visibility into daily activities, customer visits, sales orders, travel, and employee performance.

Taiyo Feed needed a solution that could bring field operations into one platform while giving managers and administrators real-time visibility into the activities of their sales team.

The key requirements included:

Managing field staff attendance and daily activities
Planning tours and beats efficiently
Recording and monitoring customer visits
Tracking field employees through location-based data
Managing distributors and retailers
Capturing sales orders from the field
Monitoring team performance and productivity
Managing travel expenses and allowances
Generating meaningful reports for management

The Solution

We developed Taiyo Force, a dedicated Field Sales Automation platform designed around the day-to-day workflow of Taiyo Feed's field sales operations.

The platform connects field executives, managers, and administrators through mobile and web-based interfaces, creating a connected workflow from planning and field visits to reporting and performance analysis.

Key Features

Attendance & Field Activity

Employee attendance and punch-in/punch-out
Selfie-based attendance verification
Daily activity monitoring
Field activity records

Tour & Beat Planning

Tour planning
Beat planning
Customer visit scheduling
Territory-based activity management

Customer & Channel Management

Distributor management
Retailer management
Customer visit records
Customer activity tracking

Field Visit Management

Geofenced visits
Location-based visit verification
Visit reporting
Field activity tracking

Sales & Order Management

Sales order capture
Order tracking
Customer-wise sales activity
Field sales reporting

Team Monitoring

Live team monitoring
Employee location tracking
Individual activity visibility
Manager-level monitoring

Expense & Allowance Management

Travel expense reporting
Allowance management
Field expense tracking
Employee-wise expense records

Reports & Analytics

Sales dashboards
Attendance reports
Visit reports
Activity reports
Performance reports
Team-wise analytics
Management dashboards
Connected Field Sales Workflow

Plan → Visit → Track → Report → Analyse

Taiyo Force brings the complete field-sales lifecycle into a single platform. Sales teams can plan their activities, execute customer visits, capture information from the field, and submit reports, while managers can monitor team activities and analyse performance through centralised dashboards.

Technology Used

Laravel MySql Flutter AWS

Key Results

Centralised field sales management
Better visibility into employee activities
Digitised tour and beat planning
Location-based field visit tracking
Streamlined order capture and reporting
Centralised distributor and retailer management
Simplified expense and allowance tracking
Improved management visibility through dashboards and reports